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New Arrivals

Fabric Feel

Lightweight, breathable, and softly textured.Our Italian fabrics are designed to feel gentle on the skin and effortless to wear—perfect for everyday comfort as the seasons change.

Look Book Fall/Winter 2026

Discover what’s coming next.

Light layers, breathable fabrics, and timeless silhouettes—designed for real life and the season ahead.

“Live in Style. Life is One.”

– Variations

"Beautiful Italian Designs"

– -Cherishh

Blog Posts

Benefits of Cotton Clothing: Soft, Breathable & Sustainable Fabric

Benefits of Cotton Clothing: Soft, Breathable & Sustainable Fabric

Discover the benefits of cotton clothing—soft, breathable, durable, and eco-friendly. Perfect for everyday comfort and sustainable fashion.  

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Cozy Meets Chic: Fall 2025 Must-Have Pieces

Cozy Meets Chic: Fall 2025 Must-Have Pieces

As the temperatures drop, your wardrobe deserves an upgrade. This fall, it’s all about timeless layers, rich textures, and easy elegance. From soft neutrals to bold patterns, ShopVariations brings you...

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